Automations

Set It Up Once,
Send Forever

Build multi-step SMS workflows triggered by keywords, sign-ups, tags, time delays, and more. Engage customers on autopilot while you focus on your business.

Start Free Trial See All Features

6+ Built-in Triggers

Start a workflow when a specific event happens — no code needed.

Keyword Received

Customer texts "DEAL" and gets an instant auto-reply plus a drip sequence.

New Contact Added

Welcome message fires as soon as someone subscribes or is imported.

Tag Applied

Tag a contact as "VIP" and they automatically receive an exclusive offer.

Appointment Scheduled

Send confirmation and reminders when a booking is created in the calendar.

Time Delay

Wait hours, days, or weeks between workflow steps for perfectly timed follow-ups.

Webhook Event

External events from Zapier, Square, or custom systems trigger SMS instantly.

Drip Campaigns

Up to 50-Step Sequences

Build elaborate nurture campaigns with up to 50 steps per workflow. Combine messages, time delays, tag actions, and conditional branches to guide customers from sign-up to sale.

  • Mix SMS, MMS, and time delays in one sequence
  • Smart sending windows (avoid late-night texts)
  • Auto-pause when contact replies or opts out
  • Per-step analytics — see where engagement drops
Trigger: Keyword "JOIN"
Send: "Welcome! Here's 15% off 🎉"
Wait 3 days
Send: "Did you use your discount? 🛒"
Tag: "engaged-customer"

Ready-Made Workflow Ideas

Clone these popular automation templates and customize them for your business.

👋

Welcome Series

Greet new subscribers with a warm welcome, introduce your brand, then deliver a first-purchase discount 3 days later.

3 steps · Keyword trigger
📅

Appointment Reminders

Send a confirmation at booking, a reminder 24 hours before, and a follow-up after the visit asking for a review.

3 steps · Appointment trigger
🔥

Win-Back Campaign

Re-engage customers who haven't visited in 60 days with a "We miss you" message and an exclusive return offer.

2 steps · Tag trigger
🎂

Birthday Offer

Automatically send a birthday greeting with a personalized discount the morning of each customer's birthday.

1 step · Date trigger
⭐

Review Request

After a completed appointment, wait 2 hours then send a text asking for a Google or Yelp review.

2 steps · Appointment trigger
🛒

Order Notification

Trigger an SMS when Zapier detects a new order. Include order number, estimated delivery, and a support number.

1 step · Webhook trigger

Automate Your Growth

Start your free trial with 50 messages — build your first automation in minutes.

Start Free Trial Talk to Sales